The Income Gap Assessment

Uncover the gap between what you're earning now and what you could be earning as a strategist. It takes less than 2 minutes.

Step 01

Your current setup

Tell us about how you're currently working with clients.

How many clients do you currently manage?

Average monthly rate per client

Step 02

How you spend your time

Estimate how your hours break down each week across all clients.

Hours per week on content creation (graphics, captions, scheduling)

Hours per week on strategy (planning, analytics, client calls)

Hours per week on admin (emails, revisions, invoicing)

Step 03

Your current positioning

How would you describe the way clients see you right now?

Content executor

They tell me what to post

Hybrid

Some strategy, mostly doing

Emerging strategist

I advise but still execute

Full strategist

I lead, team executes

What's your biggest frustration right now?

Your income gap

Current rate

→

Strategic rate

Current monthly

Strategic monthly

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Want a copy of your results?

We'll email you a summary of your Income Gap Assessment — including your numbers, your personalized insights, and your next steps to close the gap.

No spam, ever. Just your results and occasional strategy insights from Melissa.

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Your results are on the way. In the meantime, keep reading to learn how to close the gap.

Ready to close the gap?

The Social Shift is an 8-week mentorship program that helps social media managers move from execution to strategy — so you can charge what you're worth and build a business that doesn't burn you out.